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This is a community for those interested in all areas of Consumer Packaged Goods (CPG); Food, Agribusiness, and Beverage (FAB), and Retail to explore news, resources and events from the CDO, SOM Clubs and broader Yale.

Prep For Recruiting in CPG

If you’re excited about CPG, here’s some great news: the industry offers amazing opportunities in Brand Management, Finance, Sustainability, and more. While many big players bring interns back for full-time roles, there are also exciting openings for experienced hires popping …

By Kennedy Sani
Kennedy Sani Employer Partnerships Manager
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RETAIL RECRUITING: MAKE AN IMPACT AT THE PRECIPICE OF CONSUMER ENGAGEMENT

Retail recruiting is an exciting and broad area of exploration, including store front retailers, e-commerce, B2B and B2C, as well as start-ups tackling sustainability in fashion, customer analytics, and lifestyle branding.

What is a recruiting trend that I should keep …

By Brian Frenette
Brian Frenette Employer Partnerships Manager
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Is Marketing a Good Career Path?

If you’re considering pursuing a marketing career, you may be wondering if marketing is a good career path. What types of jobs are in the field, and what kind of professional progress is possible? The marketing field covers an array …

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Product marketing: a day in the life of a PMM

A day in the life of a PMM
Inside look at the job of a Salesforce PMM, including key deliverables, meetings and strategies to keep learning

Al Dea, Sr. PMM at Salesforce, ex-Deloitte DigitalPublished: November 10, 2020

At some point, …

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Making a Confident Career Change: Opportunities, Threats, Strengths, and Weaknesses

Making a career pivot is an exciting but complex decision, often requiring a mix of reflection, strategy, and adaptability. Whether you’re shifting industries, moving to a new function, or exploring an entirely different career path, a pivot allows you to …

By Mike Minutoli
Mike Minutoli Senior Director, Career Education and Coaching
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Industry Guides


Vault Guide to Branding, Image, and Marketing Consulting Jobs

The Vault Guides to Jobs series provides essential information about key careers and industries, with an emphasis on preparing for …


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Skill Building

Industry Primer: Consumer Packaged Goods

Consumers worldwide buy or use billions of Consumer Packaged Goods (CPG) every day, and the massive global corporations that dominate…

Industry Primer: Retail

While all retailers share a common goal – identifying and profitably serving consumer demand – there is enormous variance across…

Industry Primer: Consumer Electronics

The advent of electricity meant a new type of power, and that meant a new type of product: the electric…

Function Primer: Finance

Warren Buffett has some famous financial advice—“Rule number 1: Never lose money. Rule number 2: Never forget rule number 1.”…

Industry Primer: Digital Payments

Digital payments. Without them, the global economy would grind to a halt. Hundreds of trillions of dollars are flowing each…

Professional Networking

Taught by Dorie Clark
You don’t have to be an extrovert to be good at networking, and you don’t have to be fake. In…

Advanced Product Marketing

Taught by Jonathan Chang
At a basic level, product marketing is about determining who your users are, what they need, and how to align…

Product Marketing Foundations

Taught by Richard King
Your organization has a great product, but what’s the best way to get the product to market and keep it…

Excel: Advanced Formulas and Functions (2023)

Taught by Oz du Soleil
Follow along with Excel MVP Oz du Soleil as he demystifies the many kinds of formulas and functions available in…
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